As an executive with K-Tel International, Inc., Richard pioneered the television sales promotion industry in the late 1970's by promoting such products as The Miracle Brush®, The Kitchen Magician®, Wham-0 Toys®, and K- Tel's most famous products - Compilation Records ("22 original hits by the original stars" and "The Best of...")
He later co-founded Radiographic Development Corp. (RDC) a medical X-ray manufacturing company that he took public.
He also served as a business consultant and seminar leader for a diverse variety of businesses and became a world-renowned motivational speaker and author.
After retiring, he took his mentor Joe Karbo’s original bestselling book, The Lazy Man’s Way to Riches, and updated and expanded it.
The first printing wad Self Published but it quickly became sought after by major publishers. It was published by Penguin Classics in 1995, and The Lazy Man Version 3.0 was published by Wiley in 2002.